Coffee Isn't Lunch
Welcome to Coffee Isn't Lunch, the weekly podcast for ambitious hair and beauty professionals alike by your hosts Hayley Jepson and Maddi Cook. Hayley, aka The Resilient Hairdresser, is a former hairdresser and psychotherapist and now coach and educator. She is leading the industry out of burnout and into better mental health. And Maddi, aka Boss Your Salon - if you've ever asked anyone online about pricing, her name's probably come up. She's here to pull back the curtain on business strategy and help you get paid. And together, we're obsessed with ridding the industry of old school harmful hustle culture while cutting through the toxic positivity B.S.
Every Monday, we release a brand new episode bringing you industry hot takes actionable tips and plenty of real talk. So whether you're new to the industry or this isn't your first rodeo, we're here to help you build the business you deserve without burning out along the way.
Follow Maddi on Instagram @bossyoursalon
Follow Hayley on Instagram @the.resilient.hairdresser
Coffee Isn't Lunch
49. Get Your Head Out Of Your Client's Purse
Are you feeling good about how much you're charging for your services? We're talking about pricing in the beauty and service game today. We challenge you to think outside the box when it comes to setting rates, urging us to avoid making assumptions about our client's financial situations. We explore the psychology behind pricing decisions, understanding that emotions often play a bigger role than we might think.
Join us as we discuss the distinctions between price, cost, and value and how to effectively communicate the perceived value of your services. Discover how to rethink your pricing strategy to boost client satisfaction and business success.
This episode is sponsored by Timely, the world's smartest appointment booking software, designed to help you deliver exceptional client experiences. Visit gettimely.com and use code COFFEE50 to get 50% off your first 3 months.
Watch Hayley's webinar to learn what you need to do to get sustainable success and break the burnout cycle for good, register here.
CONNECT WITH US:
Follow Maddi on Instagram @bossyoursalon
Follow Hayley on Instagram @the.resilient.hairdresser
Take a look at Maddi's website https://bit.ly/bossyoursalon
SHOW SOME LOVE
Loved this episode? Leave a 5 star rating on Apple podcasts or Spotify (thank you!) And don't forget to subscribe/follow the show so you never miss an episode!